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Louisville Courier Journal - BW She Sips, He Sips Event Review

A group of nearly 150 bourbon drinkers gathered last week to get to the bottom of one pressing question: Do men or women have a better taste for the spirit?

The answer, to non-bourbon drinkers, might seem obvious.

Bourbon has been heavily marketed to men for decades. It's a drink often found in your grandfather's liquor cabinet and downed by male actors on the big screen.

The common answer is that men, of course, must have a better taste for the stiff drink.

(Let's pause for a collective female sigh.)

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